Questions Assignment Example | Topics and Well Written Essays - 250 words - 13

Questions - Assignment Example On the other end, Google only managed to keep some of its products popular where the number of clients using their app was used to determine the company’s application store superiority. Compared to Google’s Android operating system, Apple’s application stores are better since users maintain that they are safe for storing data and allow easier access from whichever Web-activated device (Gale Emerging Industry Overviews, 2011). If all brands had a mobile app, it would be great for application store users. However, due to a number of reasons, it is not advisable for all brands to have a mobile app. For one, most people who use apps feel grateful to app developers yet they do not understand that these app developers may be misleading at many times. Actually, when a customer abandons an app after using it once, it turns out that the high download numbers happens to be part of the high churn rate present in the world. This is not good at all and therefore not all brands should have a mobile app (Pak, 2011). In conclusion, some of the success factors that would be substantial for any mobile application include simplicity and planning. In this case, the former means that there will be broad awareness that will enable the manufacturer to understand the needs of a customer (Gale Emerging Industry Overviews, 2011). On the other end, the latter would help the customer be in a position to choose wisely from the many apps out there in the market. Pak, M. (2011). Mobile apps. Retrieved from https://docs.google.com/viewer?a=v&pid=gmail&attid=0.2&thid=13ca3e70377d6688&mt=application/pdf&url=https://mail.google.com/mail/u/0/?ui%3D2%26ik%3D53dcd4b10d%26view%3Datt%26th%3D13ca3e70377d6688%26attid%3D0.2%26disp%3Dsafe%26realattid%3Df_hcr8r0ka1%26zw&sig=AHIEtbRAv_ISfwY3tGnBi-byrPCFoxBIkA on February 4, 2013. Gale Emerging Industry Overviews, (2011). Mobile